The NFL has decided to keep Grammy-winning artist Bad Bunny as the headline performer for the 2026 Super Bowl halftime show, despite some controversy surrounding the choice. Commissioner Roger Goodell confirmed the decision during a news conference following the league’s annual fall owners meeting, emphasizing the thought that went into selecting the Puerto Rican superstar.
A bold choice
Bad Bunny, known for his chart-topping hits and vibrant performances, has sparked mixed reactions, including criticism from former President Donald Trump. In an interview on the conservative news network Newsmax, Trump stated he had “never heard of” Bad Bunny. “I don’t know who he is,” Trump said. “I don’t know why they’re doing it. It’s, like, crazy. And then they blame it on some promoter they hired to pick up entertainment. I think it’s absolutely ridiculous.” Goodell acknowledged that any artist chosen for such a high-profile event will likely face some backlash. “It’s pretty hard to do when you have literally hundreds of millions of people that are watching,” he said, highlighting the challenges of pleasing such a vast audience.
Bad Bunny’s impact
The 31-year-old artist, born Benito Antonio Martínez Ocasio, has made headlines for his outspoken views against Trump and his policies. He recently completed a 31-day residency in Puerto Rico, focusing on his roots and avoiding performances in the mainland U.S. His Super Bowl performance is expected to be in Spanish, showcasing his cultural heritage and broadening the event’s appeal.
Excitement for the show
Goodell expressed confidence in Bad Bunny’s ability to deliver an unforgettable show, stating, “We’re confident it’s going to be a great show.” He also hinted that additional talent might join the lineup, promising a diverse and exciting experience for fans. The Super Bowl will take place on February 8 at Levi’s Stadium in Santa Clara, California, and the anticipation is already building.
Looking ahead
As the NFL prepares for the big game, the decision to stick with Bad Bunny reflects the league’s commitment to embracing diverse talent and appealing to a wider audience. With the Super Bowl being one of the most-watched events in sports, the choice of performer is crucial for maintaining the entertainment value that fans expect. As the countdown to the Super Bowl begins, all eyes will be on Bad Bunny to see how he lights up the halftime stage. The NFL seems ready to embrace the excitement and energy that Bad Bunny brings, regardless of the mixed reactions from some corners.
