New Orleans Saints owner Gayle Benson brings NOLA flavor to Paris

New Orleans Saints owner Gayle Benson is taking the team’s deep-rooted ties to France to the next level, visiting Paris on March 27 at the invitation of the Fédération Française de Football Américain (FFFA) to support the growth of flag football across the country.

Strengthening Cross-Atlantic ties
Since the NFL granted the Saints international marketing rights in France, the partnership with the FFFA has intensified, including coaching support, youth camps, and now a focused effort on flag football development. Benson’s visit highlights the franchise’s commitment to expanding football’s presence in a key international market.

A focus on the next generation
During her visit, Benson will observe young athletes at a school flag football tournament, underscoring the Saints’ investment in grassroots development. With flag football set to debut at the 2028 LA Olympics, the timing couldn’t be better. As FFFA president Frédéric Paquet noted, “Ms. Benson’s presence is a strong signal of the potential that the NFL sees in France.” This visit isn’t just ceremonial—it’s a clear step toward building football’s future in France, one play at a time.

Source: FFFA